Customer case (luxury goods and leather goods sector) : Longchamp
6 March 2025
👜 A campaign with our partner CMI Media Régions for their client Longchamp, the Parisian fashion house!✨
To maximize the visibility of its boutique in Bordeaux Métropole and capture a qualified local clientele, Longchamp relied on the power of Proxistore’s drive-to-store technologies to broadcast its ultra-targeted digital campaign in downtown Bordeaux.
The customer’s local coverage was also optimized to encourage the most relevant prospects to visit the store.
How?
🎯 Beyond geolocation, Longchamp refined its local audience using our intelligent data to reach, within its communication zone, the profiles most likely to be interested in its collections:
✔️ Lovers of affordable luxury
✔️ High-end fashion enthusiasts
✔️ Fans of elegant, timeless leather goods
A winning strategy that increases in-store traffic while optimizing advertising investment!
💡 What about you?
If you too would like to increase your store’s visibility, contact our Customer Success team.
Press contact
- julie.dambly@proxistore.com
- +32 479 67 81 96
