A campaign with our partner CMI Media Régions and their client “La Maison D&co”, the furniture and interior design specialist! 🏡✨
To maximize the impact of its major pre-works clearance sale, the retailer and its agency relied on a drive-to-store strategy, based on Proxistore’s targeting technologies.
📍 Ultra-precise geographic targeting: the campaign was broadcast in an isochronous zone around the point of sale.
🎯 Strategic audience refinement: thanks to intelligent targeting via data, the advertiser was able to reach decoration, furniture and home improvement enthusiasts within its communication zone, increasing the relevance of each advertising impression.
✅ The result? Effective digital communication that attracts the customers most likely to be interested in the offer to the store!
👉 Want to boost the visibility of your offers? Contact our Customer Success team.